Patient counseling

Patient
counseling

Content

       Objectives
of patient counseling

       Steps
involved in patient counseling

       Barriers
of patient counseling

Objective

After completion of this lecture, student will be able
to:

       Explain
the objectives of patient counseling

       Describe
the steps involved in patient counseling

       Explain
the barriers of patient counseling

Patient
counseling

Definition

       Patient
counseling is defined as providing medication information orally or in written
form to the patients or their representatives on directions of use, advice on
side effects, precautions, storage, diet and life style modifications

Objectives of patient counseling

1. Patient should recognize the importance of medication for
his well being

2. A working relationship and a foundation for continuous
interaction and consultation should be established

3. Patient’s understanding of strategies to deal with
medication side effects and drug interactions should be improved

4. Should ensure better patient compliance

5. Patient becomes an informed, efficient and active
participant in disease treatment and self-care management

6. The pharmacist should be perceived as a professional who
offers pharmaceutical care

7. Drug interactions and adverse drug reactions should be
prevented

Functions of patient counseling

Effective patients counseling aims to produce the following
results:

       Better
patients understanding of their illness and the role of medication in its
treatment

       Improved
medication adherence

       More
effective drug treatment

       Reduced
incidence of adverse effects and unnecessary healthcare costs

Counseling Area

       The
patient should be counseled in : -semi-private or Private area

       Away
from other people and distractions, depending on the medication(s)

       The
patient should perceive the counseling area as  

-confidential

              -secure

              -conducive to learning

       This
helps ensure both parties are focused on the discussion, and minimizes  interruptions and distractions

Communication skills for effective counseling:

The counseling process uses verbal and non-verbal
communication skills

Verbal communication skills are:-

                                                  
-Language

                                                  
-Tone

                                                  
-Volume

                                                   
-Speed

Non-verbal communication skills are:-

                                                      
-Proximity

                                                      
-Facial Expression

                                                      
-Eye Contact

                                                      
-Body Language

Steps during Patient Counseling

       Counseling
is a two-way communication process

       Interaction
between the patient and the pharmacist is essential for counseling to be
effective

       The
following are the steps to be followed during patient counseling

1) Preparing for the session

2) Opening of the session

3) Counseling content

4) Closing the session

Process Steps

1) Establish caring relationships with patients as
appropriate to the practice setting and stage in the patient’s health care
management

       Introduce
yourself as a pharmacist, explain the purpose and expected length of the
sessions, and obtain the patient’s agreement to participate

       Determine
the patient’s primary spoken language

2) Assess the patient’s knowledge about:

       His
or her health problems and medications

       Physical
and mental capability to use the medications appropriately

       Attitude
toward the health problems and medications

       Ask
open ended questions about each medication’s purpose and what the patient
expects,

        Ask the patient to describe or show how he or
she will use the medication

       They
should also be asked to describe any problems, concerns, or uncertainties they
are experiencing with their medications

3) Provide information orally and use visual aids or
demonstrations to fill patients’ gaps in knowledge and understanding

       Open
the medication containers to show patients the colors, sizes, shapes, and
markings on oral solids

        For oral liquids and injectable, show patients
the dosage marks on measuring devices

       Demonstrate
the assembly and use of administration devices such as nasal and oral inhalers

       As
a supplement to face-to-face oral communication, provide written handouts to
help the patient recall the information

4) If a patient is experiencing problems with his or
her medications, gather appropriate data and assess the problems

       Then
adjust the pharmacotherapeutic regimens according to protocols or notify the
prescribers

5) Verify patients’ knowledge and understanding of
medication use

       Ask
patients to describe or show how they will use their medications and identify
their effects

       Observe
patients’ medication-use capability and accuracy and attitudes toward following
their pharmacotherapeutic regimens and monitoring plans

Counseling content

The counseling content is considered to be the heart of the
counseling session. During this step the pharmacist explains to the patient:

       About
his or her medications

       Treatment
regimen

       Lifestyle
changes such as diet or exercise may also be discussed

Topics commonly covered include: 

       Name
and strength of the medication

       Reason
why it has been prescribed or how it works

       How
to take the medication

       Expected
duration of treatment

       Expected
benefits of treatment

       Possible
adverse effects

       Possible
medication or dietary interaction

       Advice
on correct storage

       Minimum
time duration required to show therapeutic benefit

       What
to do if a dose is missed

       Special
monitoring requirements, e.g blood tests

       Arrangements
for obtaining further supplies

Barriers to effective communication

Barriers to effective communication include…

       Physical

       Psychological

       Administrative
or

       Time
conflict

Physical Barriers

Environmental barrier

       Environmental
barrier such as lack of privacy and furniture between patient and pharmacist
which prevent effective communication

       It
is come under physical barrier

Psychological barrier

Semantics: relate to meanings of words and symbols
used in interpersonal communication

       Words
only contain meaning in terms of people’s reactions to them

       Words
can also have multiple meanings

       Therefore,
effective patient communication requires the use of words that are carefully
chosen

        Semantics is an example of a psychological
barrier

       Negative
attitude:

              – It is usually cased by lack of
confidence

              -Pharmacist should strive to improve
their talking skill through practice

Administrative barrier

       Administrative
barriers such as management may view the lack of money compensated for
communication as a reason not to communicate

        More money is made by prescribing medication,
not caring for patients

Time barrier

       Time
barriers are interlinked with administrative barriers because management is
responsible for staffing levels as well as allocation of work duties

       Time
limits are very common when it comes to pharmacists and patients

       Time
restraints are often excuses not to counsel, though it often does not take very
long

Summary

       Patient
counseling is defined as providing medication information orally or in written
form to the patients

       Verbal
communication skills

Steps to be followed during patient counseling

1) Preparing for the session

2) Opening of the session

3) Counseling content

4) Closing the session

       Barriers
of counseling session

       Physical

       Psychological

       Administrative
or

       Time
conflict

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